Mission Statement!

Loud 'n' Proud is a new type of music magazine, focused mainly on the alternative genre of music. Loud 'n' Proud offers event/tour dates, CD/EP releases and reviews.

Loud 'n' Proud magazine is directed towards both male and female students around the ages of 16-22.The readers are of the age where they want to learn more about the genre they enjoy and specifically the bands that the readers are interested in. Loud 'n' Proud will give the readers the oppertunity to see and learn more about the genre and the bands they enjoy.

Loud 'n' Proud magazine is also directing products that will appeal to the target audience such as Alcohol brands such as Strongbow, Carling and Fosters. Or the latest offers within the latest offers on music for example 10% sale in stores such as HMV.

Loud 'n' Proud offers truthful reviews from Music Journalists, Bad or Good reviews they believe that the readers deserve that thhe readers deserve the truth before they purchase the track.

The Loud 'n' Proud magazine is too entertain and educate their readers within the Alternative scene.

The first issue of the magazine will be avaliable on the 30th Oct 2010 and aims to capture approx 30,000 readers within the first year of publishing.

Reader Profile!

LOUD 'N' PROUD MAGAZINE!!

Target Audience- 50% male 50% female.
Average Age- 16-22
Students- 84%

OUT GOING, CONFIDENT, FOLLOWING THE MUSIC THROUGH LIFE!!

Big Spenders?

£50 a month spent on going to mainstream and local gigs and events
£40 a month on CDs ans EPs

GIGS AND EVENTS!!
90% attend gigs and events regualrly
60% are influenced by an advertisement within the magazine
90% enjoy going to big mainstream festivals
75% buy their gig/event tickets online
15% buy their gig/event tickes on the phone
10% buy their gig/event tickets in person

music fan profile.

THE ALTERNATIVE STUDENT

Age : 16-22
Why Alternative Student?: Focused on the alternative genre and style of music, with a particular interest in mainstream bands such as My Chemical Romance.
What are they wearing?: Females: Skinny jeans, skate shoes branded by DCs/Vans/Animal etc... A tight fit Ladies t-shirt branded by a band name or slogan.
Males: Straight cut or skinny jeans, Skate shoes 2 sizes too big for them branded by Vans/Etnies/DC/Animal etc. A baggie hoodie branded by a band name or slogan.
What are they listening too?: Mainly mainstream alternatives such as My Chemical Romance, A Day To Remember, Paramore, The Used and You Me At Six. Also interested in local bands and gigs. Listen to mainly music channels such as Kerrang!, NME, Skuzz.
Where would you find them? At local and mainstream gigs, music stores such as HMV Zavvi, and at alternatice clothing stores such as blue banana. Usually hang around in groups in towns and local parks on a saturday afternon.

My front cover of my school magazine

my initial rough draft of school magazine!

My front cover!

The front cover of my magazine will have 3 images on. The main image will be of 2 pupils one in a new uniform, the second of a pupil in the sixth form gaining help from a teacher for the summer exams and the third of the new lifts that have been installed this year to make the school disabled friendly. 

School Magazine Questionnaire analysis

I went out and asked 10 random people about buying a school magazine and what they thin should be included. The ages of pupils varied from year 7 to year 13.

When asked the question would you buy a school magazine 70%said yes 10% said no and 10% said maybe.

They were asked the question how much would you pay for the magazine, 40% said they would pay 50p - £1 and 60% said they would pay £1 - £2 for the magazine.

When asked the question what the magazine should be called 30% said “Henry says” 50% said “Hello Henry” and 20% said “Look out its Henry”.

I asked if they thought the school would benefit from a school magazine 70% said yes the school would benefit and 30% said no it would make no difference at all.

I asked who they thought were the most likely to purchase the magazine, 90%said parents, 40% said teachers, 10% said  year 7-9, 20% said years 10-10 and 40% said that sixth formers would be likely to buy the magazine.

When asked would the magazine make the school more upmarket the survey answered 80% yes it would and 20% saying it might make a difference.

The survey answered on the features that should be included within the magazine and on the front cover as “sporting achievements”, “academic success”.

The final question asked to the participants was how often should the magazine be printed? To which they responded 70% saying monthly, 10% saying Every half term and 20% saying every term.  

My media Questionnaire school magazine :)

School Magazine Questionnaire!

Are you male or female?

Male

Female

What year are you in?

Year 7

Year 8

Year 9

Year 10

Year 11

Year 12

Year 13

Would you buy a school magazine?

Yes

No

Maybe

How much would you pay for a school magazine?

50p - £1

£1 - £2

£2 - £3

£3+

What would be the best name for a school magazine?

Henry Says…

Hello Henry

Look out its Henry

Would the use of a school magazine make you feel more part of the school?

Yes

No

Makes no difference

Who do you think is the most likely to buy the school magazine?

Parents

Teachers

Year 7 – 9

Year 10 – 11

Sixth form

Would a school  magazine make the school look more up market?

Yes

No

Maybe

What features should the magazine include on a weekly basis?

Sporting achievements

Academic Success

3 things you didn’t know about a teacher

A student column where a different student writes a different story weekly

How often should the magazine be printed?

Weekly

Monthly

Every half term

Every term

Plinth the band :)

This is my As Media Studies Blog 2010 :)